Korea House

One of the special and fun New Year’s activities in Japan is the bargain sale called Hatsuuri or the first sale. The highlight of Hatsuuri is the sale of “Fukubukuro” or lucky bags, which is a very popular custom in Japan. The idea behind Fukubukuro originates from a bag that God carries which is filled with luck. Fukubukuros are limited in number, but the assortment of items in the bags is always worth several times more than the price of the bag and they are mainly sold from January 1st to 3rd, during Hatsuuri.

In Japan, on New Year’s Day, merchants sell these lucky bags for at least half of what they are actually worth. The catch? The contents of the bags are a complete surprise not to be revealed until they are purchased.

Let’s take a look the how’s the customers rush to buy the Fukubukuro.

Selective College Consulting
SHARE
Previous articleManish’s Zodiac Signs Predictions – Jan 2017
Next articleUniversal Cool Japan 2017
Asia Trend
is a registered 501 (c)(3) non-profit organization with a mission of strengthening mutual understanding, creating effective channels of communication between Asian Americans and non-Asian Americans and promoting cultural performing arts through a wide range of media including Asia Trend online magazine, multi-media, festivals and social networking. We are supported by a group of amazing and passionate volunteers who come together to educate, connect and engage the community about the Asia’s history, arts and cultures.